Resources.
Pocket Guide: How to Craft your Experience
Truly successful restaurants immerse their customers in a complete experience.
Craft Your Experience is a pocket guide to help you build the foundations of something special.
During a decade of creating restaurants in every shape and size, we’ve seen many do well and a few smash it out of the park. What’s the difference between good and amazing? We think it’s about immersing your customers in a complete experience. Here we set out four steps to enable you to clearly define your unique story, then build an experience that captures that in a compelling and engaging way.
We call this Experience Mapping™
Pocket Guide: Restaurant Branding - Does it really matter?
A good brand paves the way for success. Its not just a logo, it’s an identity that builds a connection with your customers.
Let us help you get the most out of your brand and stand out in the sea of competitors.
Within the constantly shifting landscape of the restaurant industry, challenges increase month on month whilst consumer expectations get higher. For restaurants to stand out from the crowd, branding has become increasingly important. Here we share our insights into the ways branding can help you improve your chances of success.
This is Crafting Connections™
Expert design advice for the hospitality industry.
In this short-form video series, Tony Matters, Creative Director of Faber and Company, shares practical insights and proven strategies for designing successful restaurants, bars, and hospitality spaces.
Designing for hospitality is one of the most demanding — and rewarding — areas in the world of design. From layout and lighting to atmosphere and brand experience, great design can be the difference between a forgettable venue and a thriving destination.
Across these bite-sized episodes, Tony draws on years of industry experience to unpack what really matters — with no fluff, and no stone left unturned.
Pocket Guide: New Site Acquisition Checklist
A practical guide for operators assessing potential restaurant sites.
Acquiring the right site is one of the most critical steps in launching or expanding a hospitality business. The location, condition, and technical suitability of a unit will shape not only the cost and complexity of the fit-out, but also your long-term operational success.
This checklist is designed to highlight the key considerations when evaluating potential sites — from infrastructure and planning status to utility capacity and local constraints. Whether you’re a first-time operator or an experienced team expanding your portfolio, this guide will help you ask the right questions early in the process — and avoid costly surprises later.