Tavola

Branding for a new Italian restaurant concept

"Inspired by the Italian surrealist artists of the 1920s, Tavola celebrates individual expression and the power of the imagination."

What’s the story?

Client / Tavola

Area / N.A

Informal Italian dining concept Tavola is built on the premise that imagination and creativity should be celebrated and enjoyed. A hand-drawn logo combines with custom illustrations inspired by the Italian surrealist movement. The logo itself makes reference to the signature of the artist - deliberate imperfection, an expression of individuality.

The brand assets include various food and drink menus, each with their own unique illustration on the front. Alongside these, staff uniforms feature a bespoke silk scarf and pocket square, enabling each member of staff to 'wear it their own way'.

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